case study

QSR Success: Plant-Based Menu Launch

Elevated Influence partnered with a major Pizza QSR chain to drive awareness for their new plant-based pizza, while incentivizing consumers to purchase the new product via a coupon offer.

The campaign was extremely successful, driving high conversions of online orders via the coupon while exceeding engagement rate and improving postive campiagn sentiment.

Online Conversions
Exceeded the client’s internal conversion rate benchmark for online sales +11%
Coupon Usage
+Increased online coupon usage by +23%.
Engagement Rate
Exceeded the engagement rate benchmark for auto campaigns by +18%.